Amber Frias Bio
Amber Frias is an Emmy-nominated American television journalist and reporter. She serves as a general assignment reporter for NBC4 Southern California (KNBC-TV). Amber provides daily live field reports for Today in LA. She also delivers critical Spanish-language reports for sister station Telemundo 52. Frias officially joined the Los Angeles newsroom in May 2022. Her arrival marked a significant professional homecoming to her native Southern California market.
Frias did not start her career directly in front of the camera. She began her television journey working completely behind the scenes. She served as a television technical director for nearly two years at KGET 17 News in Bakersfield, California. This role gave her a deep understanding of control rooms and studio operations. She then relocated to San Diego to help launch a brand-new Telemundo station. She manually created graphics, designed studio lighting patterns, and worked on broadcast coding. Her behind-the-scenes engineering efforts helped launch a new newscast. This program went on to win an Emmy Award during its very first year on the air.
Her success behind the scenes paved the way for her on-air dreams. She returned to KGET 17 News in July 2018 to serve as a full-time multimedia journalist. Amber spent two years covering local community stories and major regional policies. In addition, she later transitioned to FOX5 (KSWB-TV) and Telemundo in San Diego. She spent three and a half years field reporting across the border region. She won a prestigious Golden Mike Award with the San Diego team for exceptional live co-anchoring. Frias has covered major breaking news events. These include devastating Southern California wildfires, complex immigration cases, and high-profile cultural controversies at Coachella. She is an active member of the National Association of Hispanic Journalists (NAHJ).
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Frias discovered her passion for media during her early youth. She attended Segerstrom High School from 2007 to 2011. Amber then pursued her higher education at California State Polytechnic University, Pomona (Cal Poly Pomona). She was an exceptionally active student leader on campus. She wrote hard news stories for the college newspaper, The Poly Post. Amber also co-founded the university’s very first online radio station, CPP RadioActive. She served as the board secretary and a live host for the station. She graduated with a Bachelor of Arts in Journalism and a minor in Spanish.
Amber Frias Age
How old is Amber Frias? Her exact birth year is not public. She completed her university studies in 2014. As of early 2026, she is estimated to be in her mid-30s. She celebrates her birthday on the 26th of July every year.
Amber Frias Family
Amber was born and raised in Orange County, California. Her parents provided a deeply supportive household. Her parents are of Mexican descent. They instilled a deep appreciation for her heritage and the Spanish language. She grew up in a tight-knit family environment. She has a very close bond with her mother and father. Frias has one brother named Andrew. She frequently shares updates celebrating family dinners and birthdays with them.
Amber Frias’ Husband
Frias is married to her husband, Michael. The couple celebrated their wedding in October 2023. They share a deeply loving and supportive marriage. They currently do not have any children. The couple resides together in the Greater Los Angeles area. They share their home with their beloved dogs. They enjoy traveling, hiking, and exploring local California beaches together.
Amber Frias’ Height
Frias stands at an approximate height of 5 feet 6 inches.
Amber Frias Net Worth
Frias has an estimated net worth of between $500,000 and $1 million as of 2026. Her wealth comes from her decade-long career in television journalism. This includes her on-air roles in Los Angeles, San Diego, and Santa Barbara.
Amber Frias’ Salary
Frias receives an estimated annual salary ranging from $100,000 to $150,000. This matches network standards for experienced field reporters in the Los Angeles media market.
